UK E-Commerce Specialists

Have you considered
TikTok Shop?

UK shoppers spent over £1.3bn on TikTok Shop last year, and the fastest growing brands weren't the biggest, they were the earliest. We plan, launch and scale TikTok Shop storefronts, creator campaigns and Shop Ads for UK businesses ready to sell where the audience already is.

60 second quiz
Bespoke verdict
UK Shop certified

Brands we've helped grow

Trusted by the UK's best-known e-commerce names.

Logos of brands Lavery Rowe has worked with, including Revitive, BetterYou, Fischer, Bookhound, Chums, Hattons of London, Gtech, Nanogen, Manuka Doctor, Orcam, Thompson & Morgan, Tufferman, Vytaliving, Warren James and Kitchen Magic

Why TikTok Shop, why now

The channel your customers are already checking out on.

TikTok Shop turned shoppable video into the fastest growing sales channel in Britain. The brands that got in early own the category. The ones still watching are catching up.

30m+ UK users

scrolling TikTok every month

£1.3bn GMV

spent on TikTok Shop UK in 2024

68% of shoppers

buy after seeing a creator video

3.5x conversion

vs standard social when Shop is live

The Lavery Rowe TikTok Shop playbook

Shoppable video that converts.
Not just video that plays.

We set up your Shop, brief the right creators, run the Spark and Shop Ads, and turn the checkout data into a weekly optimisation loop. The result is a channel that pays back faster than any other paid social route in the UK right now.

  • Shop setup, product feeds and compliance handled end to end
  • Creator sourcing, briefing and affiliate management
  • Spark Ads, VSA and LIVE Shopping funnel builds
  • Weekly reporting tied to GMV, ROAS and creator ROI
Illustration of a British shopfront reimagined as a TikTok Shop storefront

Weekly GMV, indexed

TikTok Shop live

Week 1
Week 4
Week 8
Week 12

Same spend, same window

Standard paid social

Week 1
Week 4
Week 8
Week 12

The play: in-feed video plus in-app checkout removes three clicks between discovery and purchase. That's why the same audience buys 3 to 5 times more from Shop than from a link in bio.

Everything under one Shop

A full TikTok Shop team, on tap.

One team runs the Shop, the creators, the ads and the reporting. You focus on product, we focus on sell-through.

Shop Setup

Build

Full TikTok Shop storefront, product feeds, tax and compliance sorted.

Creator Sourcing

Talent

Vetted UK creators matched to your brand, briefed and managed by us.

Shoppable Video

Creative

In-feed, TikTok-native video built to convert, not just entertain.

Spark & Shop Ads

Paid

Paid amplification of your best organic and creator content, tuned weekly.

LIVE Shopping

Live

Hosted LIVE streams with product drops, offers and real-time selling.

Content Studio

Creative

Ongoing UGC and always-on shoppable content in your brand voice.

Fulfilment Advice

Ops

Guidance on Fulfilled by TikTok, 3PLs and returns for UK Shop sellers.

Affiliate Programme

Talent

Recruit and manage a creator affiliate roster that keeps selling for you.

GMV Reporting

Data

Weekly reporting on GMV, ROAS and creator ROI, no vanity metrics.

Team Training

Team

Get your in-house team fluent in TikTok Shop so growth compounds.

Shop Setup

Build

Full TikTok Shop storefront, product feeds, tax and compliance sorted.

Creator Sourcing

Talent

Vetted UK creators matched to your brand, briefed and managed by us.

Shoppable Video

Creative

In-feed, TikTok-native video built to convert, not just entertain.

Spark & Shop Ads

Paid

Paid amplification of your best organic and creator content, tuned weekly.

LIVE Shopping

Live

Hosted LIVE streams with product drops, offers and real-time selling.

Content Studio

Creative

Ongoing UGC and always-on shoppable content in your brand voice.

Fulfilment Advice

Ops

Guidance on Fulfilled by TikTok, 3PLs and returns for UK Shop sellers.

Affiliate Programme

Talent

Recruit and manage a creator affiliate roster that keeps selling for you.

GMV Reporting

Data

Weekly reporting on GMV, ROAS and creator ROI, no vanity metrics.

Team Training

Team

Get your in-house team fluent in TikTok Shop so growth compounds.

The TikTok Shop Suitability Quiz

Is your business built for
TikTok Shop?

Seven quick questions. At the end, you'll get a bespoke verdict from our TikTok Shop strategists explaining exactly why your business fits, and what to do next.

Question 1 of 7 · Pick one

What do you actually sell?